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WMC Unspinning the Spin

honcho/head honcho

a honcho can be either sex (it comes from the Japanese meaning "group leader") although it has generally been used for men. The semi-facetious "honcha" is incorrect. If you want a more neutral-sounding alternative, consider big shot/boss/wheel/cheese, leader, boss, hotshot, person in charge.


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Unspinning the Spin: The Women's Media Center Guide to Fair and Accurate Language

By Rosalie Maggio


 

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