average man
use instead average person/citizen/human being/voter, common person/citizen/human being/voter, ordinary person/citizen/human being/voter, typical customer/consumer/reader/viewer, citizen, voter, layperson, taxpayer, resident, homeowner, landowner, passerby, nonspecialist, commoner, one of the people/masses, rank and file, people in general. (In Sister Outsider, Audre Lorde defines the mythical U.S. norm as "white, thin, male, young, heterosexual, Christian, and financially secure.")
